

CLIENT
TRUSTED MORTGAGE
Tailored solutions
We were recently asked to create the identity, branding, website and associated materials for the Trusted Mortgage Company.
In what can often be a fairly dry and daunting industry, the brand needed to reflect the personality of the directors – professional, friendly, approachable and sympathetic to their clients needs.
The identity is based on a graphic representation of a money tree, with a colour palette that reflects tones more commonly found in a home than a financial services office. The website uses these brand colours to navigate the user through the site, whilst the images of people and pets capture the feeling of family, relationships and the things that make a home.
trustedmortgage.co.uk
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